EVENT MARKETING
Promote your business, products, or services with an event!
According to a report by Forrester Research, events make up for 24% of the business-to-business marketing budget.
Why is event marketing so popular?
Marketing Insider stated about half of the brands who use events to connect with their customers put their return between three and five times what they invested and the majority believe the impact in terms of lead generation, sales, and customer loyalty is worth it.
Types of event marketing
There are many different types of events you can organize for both current customers and prospective customers.
Just a few examples:
We can put on, promote or assist with:
- Appreciation Events
- Tradeshows
- Seminars
- Webinars
- Workshops
What makes event marketing worth it?
When you interact with your customers face-to-face, there are things you gain real-time, quality feedback you can use to improve the consumer experience of your brand. And, of course, events are incredibly powerful lead generators. Your registration process alone generates a list of people who are interested in your product or services. Furthermore, attendees will talk about your event to others and post about it on social media providing even more exposure to your business.
Odd? Yes!
But we know how to make an event memorable and worth going to year over year!
How 2oddballs
can make your next event a success.
2oddballs will research your clientele and target market to gain an understanding of what would make for a great event that they’ll be buzzing about. Then, it’s time to create an incredible experience before, during, and following the event. More than anything, it needs to be fun and entertaining. This shouldn’t be some sort of meeting with spreadsheets, graphs, and a powerpoint.Let’s get together and discuss how to throw a party that will have you buried in leads and the talk of the town!
