How to respond to negative reviews

We’re all human (allegedly). That means we’re prone to making mistakes within our businesses which will inevitably lead to a bad review on occasion. How you respond to negative reviews will make an immense difference on how it affects the opinion of prospective customers who read them. And they DO read them. Trust me, I […]
Doxxing: Are You at Risk of Social Media Vigilantism?

Doxxing — the act of discovering and then revealing personal information about a person online so they can be attacked — has become a sort of social media vigilante justice recently. In days past, it was seemingly more prevalent among celebrities save for a few high-profile examples. However, more and more people who put their […]
What to include in your social media policy

How your employees conduct themselves on social media can directly impact your business, making a social media policy a necessary addition to your employee handbook. But they have a first amendment right to sound off on social with their opinions (dang constitution! Just kidding.) so you can’t, nor should you, get too hardcore with your […]
Use Canva & Stop Stressing Over Social Media (Please)

Let’s be honest, you don’t have the time to sit down and mess with making your own designs for Facebook, Instagram, or Twitter accounts. Using Canva to create these posts instead allows you to choose a format, plug in the words you want to use, and boom- it’s done and it’s free. Canva is a […]