High-Converting Forms that Don’t Frustrate Users

High-converting forms feature fewer fields like the one pictured which lowers friction for potential leads.

Most inquiry and quote forms don’t fail because you lack traffic. They fail because you have added too much friction. This guide will show you how to build high-converting forms short, clear, mobile-first forms that users finish. Why forms = revenue (not just “leads”) Your form is the last mile of your sales funnel. If […]

Website Accessibility: Making Your Site Inclusive for All

Website accessibility standards as set by the World Wide Web Consortium (W3C)

In today’s digital landscape, website accessibility isn’t just a legal requirement—it’s a critical aspect of ensuring all visitors, regardless of ability, can easily navigate and interact with your online presence. An accessible website fosters inclusivity, expands your audience, and improves overall user experience. It’s a win-win for all parties! We’ll explain why website accessibility matters, […]

Website design client review: Show My Scars Podcast

This is a website design client review from Derek Dueker, the owner of the Show My Scars Podcast, a mental health podcast, who has his home base in the area. 2oddballs Creative created his website and logo. This writing is based on his experience with us and the article was his idea, not ours. If […]

Springfield MO Web Design: Make Your Small Business Stand Out with 2oddballs Creative

Springfield MO Web Design: Make Your Small Business Stand Out with 2oddballs Creative Are you a small business owner in Springfield MO looking to give your website a makeover? Look no further than 2oddballs Creative. We’re a web design agency that specializes in creating visually stunning, SEO-friendly websites for small businesses. Here’s why you should […]

Is your website ADA compliant? How to check & how to fix it.

Is your website ADA compliant?

ADA stands for Americans with Disabilities Act, a U.S. federal civil rights law passed in 1990 that prohibits discrimination against individuals with disabilities in all areas of public life.  What does this have to do with your website?  In 2010, the Department of Justice published the ADA Standards for Accessible Design. These standards state that […]

What is CRO? A Guide for Small Businesses

What is CRO

Do you feel like your website is not bringing in the customers you need? Are you spending money on digital ads without seeing the results you want? Well, my friend, you might need to give CRO a try. No, it’s not some new fancy fitness routine, and no it’s not Chief Rockstar Officer (although if […]

Why Excellent Website Design Is Important

 Be excellent to your website and others will be excellent to your business.   The world is digital now, which means no matter the age, your customers are online searching for your business. Just like your business front or your logo, your website design and functionality will make or break customer perception. It’s so important […]

How to analyze a competitor’s website (and what to do next)

A picture of someone learning how to analyze a competitors website

Whether you’re trying to improve your search engine ranking, improve your website’s navigation, or get an idea of how you want your site to look, analyzing a successful competitor’s website is a good place to start. However, it’s easy to get stuck in the weeds with this task. Instead of going in blind, write out […]